If you’re like most people, you are challenged to effectively answer the question: “What do you do?”
And in a shifting marketplace, you may now need to refine your answer. If employers don’t understand why they need you or how your skills will solve their problem, then you may be missing out on opportunities.
The key is getting the right message to the right people at the right time.
In this conversation, Derek Sussner, Founder and Executive Creative Director of Sussner Design Company and StoryBrand Certified Guide, will share examples of the steps and tools that will help you get your personal brand's messaging right.
Derek believes business leaders deserve an ally who understands how to help their brands stand out. Sussner Design is celebrating 21 years of helping companies with creative solutions that include brand messaging, brand identity, branded environments, and website design. Derek and his team are in the North Loop neighborhood of downtown Minneapolis, and he's at linkedin.com/in/dereksussner